Marketing Makeover Call – 2nd May 2018

In today’s Marketing Makeover we covered:

– How using a ‘hero image’ can bring great impact to your marketing
– How we don’t need to fill the area completely, white space works to focus the eye.
– The use of clear but subtle language to relate to a very specific audience.
– Comparisons between a very cluttered and a very clean ad. Why simplicity works.
– The head-start we all have in marketing within the performing arts industry.

Materials included: Posters

Evolutionaries featured in this call: Peta Hungerford

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