Marketing Makeover Call – 20 June 2018
In today’s Marketing Makeover we covered:
-Effective use of testimonials, mission statements and calls to action in nurture emails
– Focussing language on the student/family as opposed to focussing on your studio
– Writing style, write like you are speaking with them face to face.
– Being very clear on who our dream audience is for any piece of marketing
– Questions are great headlines!
Materials included: Email Nurture Sequence, Print Ad and Social Media.
Evolutionaries featured in this call: Julia Grenda & Emma Choldcroft
– Focussing language on the student/family as opposed to focussing on your studio
– Writing style, write like you are speaking with them face to face.
– Being very clear on who our dream audience is for any piece of marketing
– Questions are great headlines!
Evolutionaries featured in this call: Julia Grenda & Emma Choldcroft
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