
Greater consistency with the 7 Taps – Chantelle Bruinsma Duffield (16 Feb 17)
What was covered today:
– How to capture more attention with our marketing by having a great ‘hook’
– Simple formulas for writing powerful headlines
– How to use your values to write engaging marketing copy
– The 24 Hour BOLD Challenge: an incentive to be bolder in our marketing voice
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